Increase Your Facebook Page Likes And Follows

Facebook holds an important place among Social media networks for having more than 2 billion users and above 60 million Facebook business pages. Other than this, over 60 percent of global internet users are on Facebook, which makes it a powerful tool to game up your marketing efforts, build a potential audience, drive more conversions and sales, or boost Facebook likes. Facebook likes are a crucial element in Facebook’s marketing strategy. They help get useful engagements from the people who are not just followers but love your content which further helps drive more sales. 

However, focusing on likes is not everything; it’s about getting likes by being valuable to your audience on Facebook. That includes everything from sharing quality content to creating a friendly relationship with your audience. Of course, you don’t want a certain number of silent and hollow followers; you want that number to be a potential audience that gets engaged and provides value. Reading this, you will be wondering how to increase your Facebook page likes and followers while being valuable. Right? Yes, we knew it already. That’s why we have listed down all the Do’s and Don’ts related to it. 

10 Do’s Of How To Increase Your Facebook Page Likes And Follows:

1. Create And Optimize Your Facebook Business Page

Well if you are new to Facebook marketing and all, you need to know that you should build a business page if you want to attract followers for your website or business. Then you make sure it is well-optimized. Facebook page optimization means completing all the essential information about your business. That means

• you should have to choose an easy-to-find username.
• Add a Profile and cover photo that aligns with your brand’s message.
• Fill the about section with your website’s address, business address, and other contact details.
• Write a company’s mission, overview, and an attractive stellar copy that should loudly speak your message.

2. Create Strong Graphics Attention-grabbing, Shareable Content

Although there are multiple ways to get Facebook likes that we will cover on the way, the content you post is quite significant to make it achievable. There are some things you need to consider for creating your posts.

 Relevant Content

If your end goal is just selling, you need to post interesting yet relevant photos of the products/services you are selling. Ensure the images are professional, high-quality, and speak well about your brand. People tend to buy more when they can see interesting photos than just plain claiming texts.

 Attractive Graphics

Other than this, your graphics should be one of the types that stands out and loudly speak against the boring whites and grays of Facebook. Now the loudly speaking content doesn’t mean something sharp to the point of causing discomfort in the eye but aesthetically appealing yet emphasizing graphics. So that it catches the user’s eyes and they may get engaged with it.

 Sharable Content

Another important way to get Fb page followers is by posting viral, funny, or informative content. Such content tends to get more likes as people tag their friends in the post or share it with them.

3. Utilize Facebook Ads

Facebook ads are the most influential way to get Fb page followers by showing your content to more people. Other than this, you can get multiple purposes fulfilled like boosting your posts, promoting your page, increasing conversion, driving more leads, and much more. That means you can utilize engagement ads to get more engagements, and conversion ads to drive more conversions. However, no matter what type of ad you run, you always have your chance to boost Facebook likes with Fb ads.

4. Be Consistent Or Utilize Automation

To get Facebook likes, you need to be consistent with posting, which may not be possible if you run a store or work on other important aspects of the business. So you can use automation tools.

Automation tools allow you to pre-schedule a series of posts for the next several days. That means if you have a few hours a week to post, you can use that time to schedule posts for the whole week and can go without worrying about consistency for the entire week. Moreover, you can choose multiple things to post like written content, Product posts, or even funny content, if not yours, through some other creator (with proper credits). It is necessary for if you post more, you attract more followers. 

5. Invite People

Another easy way to get Fb page followers is utilizing the invite button. Facebook also asks you to invite people when you run an ad campaign. You can initially invite your friends and family as with them you have an increased chance that they will happily give you this favor. But avoid asking too many people, or you will get blocked by Fb. So be very specific with the number of people on your invite list.

6. Connect With Others In Your Niche

Another thing that answers how to get more followers on Facebook is connecting with people who work in the same niche as you. You can follow them, like or comment on their posts, or possibly give them a shoutout. This approach has dual benefits. First, engaging with relevant pages tells Facebook what your page is about and will show it to appropriate audiences. Secondly, when you connect with them or give them a shoutout, they are more likely to do the same. This way, you will build connections and remind their audience to follow you. So you will get potential followers.

Moreover, you can ask your customers ( if you have one) to tag you with the products when they get delivered to them. And is another great way to market your page and products and attract more interested people.

7. Add Link Of The Top-Performing Or Facebook Like Button Content On Your Website

You can cash the traffic to your website to boost Facebook likes. All you need to do is paste the link of the high-performing post to your website. This way, you bear a chance that visitors to the website click to view it or maybe like your page. 

Another thing you can do is add a Facebook button to your website; this will signal to visitors that it’s your official Fb page, and they will be able to like your page without logging in to Facebook.

8. Offer Incentives To Get More Followers On Facebook

Incentives are a significant way to get followers on Facebook. You can either run a contest or host a giveaway to attract people to your page. While the first requirement to participate in the giveaway is liking Facebook pages or other social handles. You can get a considerable sum of followers. Everyone wants free things, so posting about your giveaway on your multiple social handles helps you drive traffic to Facebook from various sources. Moreover, when participants share your giveaway post as per the requirement of winning a contest or giveaway, you are likely to get the attention of their friends or followers which will help you get more FB page followers. 

9. Post-Video Content More Often

People tend to engage with video content more than images or textual content. So try to post video content as you will get higher engagement from it, further boosting your chances of attracting a potential new audience. As you already know that it’s not just about getting likes or followers but generating quality content to get more followers; you need to game up your video marketing to get Fb page followers.

10. Build A Healthy Relation With Your Audience

Building a friendly relationship with your audience works wonders. Building a relationship doesn’t mean just posting content but also adding a human touch to your platform. There are multiple ways to do it.

• Share your story. You think that people will not take an interest or it’s irrelevant, but it is not. People love to know the person or authority behind businesses they are trusting.
• Try a humorous and friendly approach to responding to them so that they feel like they are talking to a friend.
• If you have revealed your identity to them, which you sure should, add your personal page address and try to engage them there as well. 
• Hold live sessions, and polls, and ask questions; in short, be creative to engage with them. This will not only build emotional bonds between them and you but also get you more engagements, more followers, and more business.

Don’ts Of How To Increase Facebook Page Likes And Follows:

Don’t Being Too Much promotional

The biggest mistake most business pages make is they deliver every post as a promotional post. This approach bored the audience and made them unlike you. You should keep them engaged by posting interesting content. One practice says that out of your total Facebook posts, 80% should be social and 20% should be promotional. So what will you do with the 80%? You can

• Share personal post
• Share your brand story
• Share lead driving posts
• Community building post
• Share something that provides value or may develop a communication.

Don’t Use Automation Too Much

Well, we understand that you don’t have time to publish each post manually and you have to automate them. Facebook is a social platform and you should keep in mind the social world while creating your posts. That means you should not make it all robotic but try to add humanness to your page. That means you should post content that signals to the audience that they are in touch with a human and not machine. For this purpose, you can add 

• Behind-the-scene photos.
• Your team photos.
• Something that is humorous or creative
• Something inspirational or informative.

Don’t Cheat Facebook Code

Some businesses try to manipulate Facebook by buying fake likes over low-quality content. This approach is seriously forbidden. Neither it will add value to your business nor Facebook let you go with this as it deletes any such content. So it will just be a  waste of money and time. So it’s better that you follow Facebook code and represent a legit identity.

Don’t Make Increasing followers Your Only Focus

Some people keep on attracting more followers without realizing this approach is reducing their engagement. That man, having a wide follower list adds more pressure to create content that is relevant to each category. So instead, we keep increasing the number, increasing the potential audience in your niche that takes interest and gets engaged, not just hollow followers.

What Are The Benefits of Getting More Followers On Facebook?

There are multiple benefits associated with getting more followers on Facebook. Some of them are listed below.

Social Proof

In today’s digital world social proof is important. That means if you have an increased number of followers on your fb page, it will bring you more followers. The reason for this is when people see a large audience following something, they are more likely to do the same as it signals to them the page is popular and is providing value for so many people who are following it.

Trust

If your page has more followers, it will build trust for the existing as well as new audiences. Again because when the majority tends to trust something it becomes easier for others to trust it as well.

More Followers More Visits

While more followers do not mean more engagements, still if you have 1000 people following you, 300 to 400 people will see if you upload something new. So more people get engaged with your audience. Then Facebook puts your content in front of more interested people which will ultimately increase your page visits, and boost Facebook likes and engagements as well.

Conclusion:

If you are reading till now you must have your answer to how to get more followers on Facebook. Although we have mentioned all the do’s and don’ts and benefits to getting FB page followers, what we can advise here is to be creative and consistent with your content, and build an emotional bond with the audience. If you can successfully do this, you can attract followers, engagements, sales, and whatnot.